How To Avoid The GDPR Marketing Meltdown!
How To Avoid The GDPR Marketing Meltdown!
Free Data Content Webinar For Insurance Marketers With Published GDPR Author: Darren Wray
With only seven months remaining until GDPR becomes part of E.U. data regulations, Fifth Step CEO Darren Wray is hosting a webinar to provide an informative session how GDPR will affect London market marketing departments. Find out how your marketing team is required to comply with GDPR, irrespective of Brexit.
GDPR is – or should be - a hot topic on every insurance marketer's mind. The change in regulations will affect the way Lloyd's and London market insurers can retrieve, use and store data. This change severely limits the widely practiced methods of asking for an email address to receive a company whitepaper or enter into a competition, and then being kept on an email list for promotional emails and 'spam' that the user did not originally consent to.
Join Darren Wray on 7/12/2017 at 3-4 pm where he will cover the following issues facing insurance Marketing departments in regards to GDPR;
- Key terminologies used in GDPR
- What the GDPR has to say about marketing
- What Marketing processes will need to adapt as a result of GDPR
- How will GDPR impact your team?
- How can you prepare for GDPR and manipulate data more proficiently?
- Protect, understand and leverage your data to better effect.
